Korean cosmetics maker Lunatick will cease sales of adore cosmetics products at the end of the year, but it will soon begin to offer new products, including beauty cosmetics.
The cosmetics giant announced Friday it will phase out all products made with adore.
It will offer only cosmetics and face products, and it will start producing a range of other beauty and body products.
The move was made in a letter to customers in late March.
The letter said the company will phase down all its adore products, from new line-up items to old ones.
The new products will include products with an anti-wrinkle or anti-acne base, and they will not include a lip product.
The announcement came as China’s biggest cosmetics manufacturer Lunaticks parent, Korea Beauty Co., said it plans to start producing new products from next year, including a range that includes beauty and personal care products.
Korean cosmetics maker Korea Beauty Company, pictured, plans to stop selling adore cosmetic products at end of year.
Reuters/Damir SagoljLunaticks, based in Seoul, is Korea’s largest cosmetics maker and has grown rapidly in the past few years.
It has a large presence in China, Korea’s second-largest market, and the United States.
It also has a manufacturing plant in Taiwan and operates several factories in the United Kingdom.
Lunats sales rose more than 2 percent in China last year to 1.9 trillion won ($1.3 billion).
Its sales in the US rose by about 0.5 percent to $1.17 billion.